By now most businesses know that having good search engine optimization is important for getting the traffic that may turn into customers to visit your website. However, there is a big difference between understanding the importance of SEO and actually being able to achieve the right mix of on page and off page SEO to help bring that traffic in. At St Louis SEO experts, we understand search engine optimization both on and off page and use expertise to give you just the right mix to help your website score big in those search engine rankings.
What is On Page SEO?
Search engines do not rank website’s as a whole. They rank pages. The more pages of your website that rank high with the search engines the more likely your website is to get significant traffic. On page SEO is any anything that appears on any given page of your website. This includes: copy, SEO friendly codes, title tags, meta tags and descriptions, and internal links from one page of your website to another.
On page SEO works best when you have some high quality, unique information on your website. Even if your website is mainly a “sales” website you can include the kind of quality content and targeted keywords that search engines love by including unbiased product reviews, blog posts with tips on how to save money buying certain products, how to make certain products last longer, or other information that gives those visiting your website value and can be linked to what your website is all about. A question and answer page is also a good source of quality content.
Having relevant title tags for each page of your website that contain relevant often searched keywords will help increase your search engine rankings and bring in even more traffic. Again, as St Louis SEO experts, we look at your existing web pages and help you to increase your search engine optimization by showing you exactly what you need to do and how to do it. The more SEO friendly every page of your website is the more traffic it will attract.
What is Off Page SEO?
Most experts in SEO are referring to link building when they talk about off page search engine optimization and while link building will increase traffic to your website there is a whole lot more to off page SEO than just link building. We, as St Louis SEO experts, will explain to you how each different off page SEO tool can bring added traffic to your website.
Off page search engine optimization includes link building which simply means if you have a website that deals with recipes and cooking then you are going to want other websites related to yours to specifically use your target keywords and link to various pages on your websites. The more outside websites with high rankings that link to your website the more likely it is that search engines will raise your web pages rankings as well.
Article submission sites are another form of off page SEO. These sites can greatly increase your search engine ranking when used properly. The articles need to be high quality, give helpful information, and use keywords that turn up over and over again in searches. The nice thing about article submission directories is they offer an authors box in which you can direct people to your website and these articles are viewed by thousands of people.
Other off page SEO sources include social media, forum posting and YouTube videos Each and everyone of these sources can increase your search engine ranking and drive traffic to your website. Having a knowledgeable and reliable St Louis SEO expert like us to help you, can help you to make the most of both online and off line resources which will bring in more traffic and increase your business.
So why not let us be your St Louis SEO expert today and find out just what we can do to help you get more traffic to your website.
Call St Louis Websites That Work NOW on 636-328-7752, send us an email or get your FREE Website Analysis to pinpoint the profit increasing opportunities on your website!